A really good hat you don't have to baby.
Only $23.99Buy 2, get 1 free
So go ahead and get it dirty — wear it, beat it up, get another.
- Floats
- Water-resistant
- Breathes
- Holds its shape
- Free shipping on 2+
- Ships from Phoenix
- FREE 30-day returns
The lineup
Pick the one you'll reach for.
Six shapes, blank designs, fair prices.
Blank is better
Looks right everywhere.
No logo to match, no team to represent. The same hat works on the water, on the site, and out to dinner — that's the whole point of blank.
- No logo
- Any outfit
- Anywhere
Shop the lineup$23.99 · Buy 2, get 1 free
What people actually say.
★★★★★
Great quality hats. Decided to iron on a patch and it came out amazing. Hats are also easily cleaned with a simple rinse. Will definitely buy again.
Tang T. · Glendora Verified buyer
★★★★★
Got some blanks and had them embroidered, they turned out great. The fit is very comfortable and comparable to those other brands that charge 4x. Will be back for more.
Braden H. · Glendora Verified buyer
★★★★★
Great fit and love the simple look.
Bryson W. · Glendora Verified buyer
Most people grab a few.
Mix colorways or stack your favorite. Add three to the cart and the cheapest comes off. No code, no hoops.
3 hats · 1 free
Discount applies automatically in cart.
Hats for the whole crew.
Same blanks, scaled. The more you order, the lower the per-hat price drops, automatically in cart.
- No quote
- No minimums
- Ships from Phoenix
Tiered pricing applies automatically in cart.
Quantity
Price each
You save
10+
$19.99
17%
25+
$16.99
29%
50+
$14.99
38%
100+
$11.99
50%
First drop
Celebrating 250
Our first-ever drop of designed hats, marking America's 250th. Still minimal, still blank-first, just a little more to say.
Why we started.
We're three guys who got tired of overpaying for apparel, most of it marked up for the logo, not the build underneath. So we made the hat we actually wanted to wear: same quality, fair price, blank on purpose. Last year one of us left a corporate job to chase a few ideas, and this was one of them. We run it out of Phoenix now. That's the whole story, and we kind of like that it's a short one.
The one in rotation.
Real ones, worn in. Tag @billesthats and you might end up here.
How does Buy 2, Get 1 Free work?
Add any three hats to your cart — mix colorways or stack your favorite — and the cheapest one comes off automatically at checkout. No code to type, no hoops.
How fast is shipping?
Everything ships from Phoenix, Arizona. Shipping is free on orders of two or more hats.
What if it doesn't fit?
Free 30-day returns. If it's not the one, send it back — no restocking games.
Do they really float?
The performance hats do — water-resistant shell, perforated panels, and yes, they float if they go off the dock. The Ozark is the exception on purpose: 100% cotton, no performance coating, for people who'd rather have natural material.
Can I put my own logo on them?
That's half the point of a blank. Customers embroider them and iron on patches all the time and they hold up great. Ordering for a crew? Bulk pricing kicks in automatically at 10+ hats — no quote, no minimums.
How do I clean it?
Hand wash only. Most of the time a simple rinse brings it back.
Same build. Less to it.
The construction matches what the logo brands charge in the seventies for. We left off the logo — and the markup that comes with it.
The logo brands
Billest
Water-resistant shell
✓
✓
Perforated panels that breathe
✓
✓
Holds its shape
✓
✓
A logo you pay for
✓
—
What you pay
$70+
$23.99
Shop the lineup
That's the only difference, and it's the point.